{"id":396,"date":"2019-04-22T02:17:11","date_gmt":"2019-04-22T02:17:11","guid":{"rendered":"https:\/\/stacycacciatore.com\/?p=396"},"modified":"2019-04-22T02:17:16","modified_gmt":"2019-04-22T02:17:16","slug":"review-hitchcocks-vertifo","status":"publish","type":"post","link":"https:\/\/stacycacciatore.com\/index.php\/2019\/04\/22\/review-hitchcocks-vertifo\/","title":{"rendered":"Review &#8211; Hitchcock&#8217;s Vertigo"},"content":{"rendered":"<p>I had never seen a Hitchcock film before, so watching <em>Vertigo\u00a0<\/em>(1958) and reading Blakesley\u2019s\u00a0<em>Defining Film Rhetoric: The Case of Hitchcock\u2019s Vertigo\u00a0<\/em>in <em>Defining Visual Rhetorics (2004)<\/em>, was quite eye-opening for me. Blakesley (2003) defines four approaches to<a href=\"https:\/\/stacycacciatore.com\/wp-content\/uploads\/2019\/04\/vertigo.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-397\" src=\"https:\/\/stacycacciatore.com\/wp-content\/uploads\/2019\/04\/vertigo.jpg\" alt=\"\" width=\"180\" height=\"280\" \/><\/a> film rhetoric (film as language, film as ideology, film interpretation and film identification) and he explains how each approach contributes to our broader understanding of visual rhetoric. Blakesley (2003) states that film identification \u201cconsiders film rhetoric as involving identification and division. Film style directs the attention\u2014or not\u2014for ideological, psychological, or social purposes\u201d (7). He uses this approach to analyze <em>Vertigo (1958)<\/em>, which makes sense considering identification is the central theme in the film. I noticed this theme of identification in the scene with the close up of Madeline\u2019s (in real life) and Carlotta\u2019s (in the painting) hair buns. The viewer immediately is able to make the connection between the correlation and identification of Madeline and Carlotta. The twirl in the bun also signifies swirling Scottie feels when vertigo overcomes him.<\/p>\n<p>&nbsp;<\/p>\n<p>In that same camera shot, Hitchcock draws us in with a closeup of the necklace, foreshadowing its\u2019 significance later in the film, as the necklace is what helps Scottie connect the pieces together that Judy was Madeline. The bun and the necklace both signify the identification theme in the movie, with Madeline identifying with Carlotta and Judy identifying with Madeline. The painting plays yet another role in identification when Midge paints her own self-portrait in place of Carlotta\u2019s face. She is attempting to identify with Madeline to capture the attention and love of Scottie, but Scottie is too enamored with Madeline to notice or care. The circle of identification and desire for what one can\u2019t have is a theme throughout the movie. Blakesley (2004) states, \u201cThe aim of rhetoric, according to Burke, is identification. From the perspective of the audience, or the spectator, identification functions as desire, as an assertion of identities, such that while there may be division or differences among people or characters, we pursue that identification as one way of expressing (or asserting) our consubstantiality\u201d (117). We see this consubstantiality through Scott\u2019s infatuation with Madeline. This point is reinforced at the scene in which Madeline falls to her death, as Hitchcock ensures we see Madeline\u2019s body after she fell, but the last thing we see before Judy jumps to her death is the nun. This is because the identification with Judy ends with her death. Blakesley points out, what is communicated is through what is <em>not<\/em>seen vs. what is, as Burke would describe as a \u201ca way of seeing is also a way of not seeing\u201d (112). After reading Blakeley\u2019s analysis of Vertigo and application of film identification, I was able to have a deeper understanding of the rhetorical significance of the film.<\/p>\n<p>&nbsp;<\/p>\n<p>Blakesley, David. \u201cDefining Film Rhetoric: The Case of Hitchcock&#8217;s Vertigo.\u201d\u00a0<em>Defining Visual Rhetorics<\/em>, Taylor and Francis, 2004, pp. 111\u2013132.<\/p>\n<p>&nbsp;<\/p>\n<p>Blakesley, David.\u00a0<em>The Terministic Screen: Rhetorical Perspectives on Film<\/em>. Southern Illinois University Press, 2003.<\/p>\n<p>&nbsp;<\/p>\n<p>Hitchcock, Alfred, et al.\u00a0<em>Vertigo<\/em>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I had never seen a Hitchcock film before, so watching Vertigo\u00a0(1958) and reading Blakesley\u2019s\u00a0Defining Film Rhetoric: The Case of Hitchcock\u2019s Vertigo\u00a0in Defining Visual Rhetorics (2004), was quite eye-opening for me. Blakesley (2003) defines four approaches to film rhetoric (film as language, film as ideology, film interpretation and film identification) and he explains how each approach&#8230;<\/p>\n","protected":false},"author":1,"featured_media":397,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,3],"tags":[20,44,43,45],"class_list":["post-396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-film-rhetoric","category-ph-d-digital-portfolio","tag-film-rhetoric","tag-hitchcock","tag-vertigo","tag-visual-rhetoric"],"_links":{"self":[{"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/posts\/396","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/comments?post=396"}],"version-history":[{"count":2,"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/posts\/396\/revisions"}],"predecessor-version":[{"id":399,"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/posts\/396\/revisions\/399"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/media\/397"}],"wp:attachment":[{"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/media?parent=396"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/categories?post=396"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stacycacciatore.com\/index.php\/wp-json\/wp\/v2\/tags?post=396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}